Aston Martin DBX 2 MosnarCommunications
Luxury brands meet Charlotte, the new secret best buyer of luxury goods. Do you understand how-to target Charlotte? After launching countless marketing strategies and luxury branding campaigns…Not to mention wasting  enormous funds on social media promotions and paid fashion blogger social media endorsements…Only to find out these efforts are still […]

Meet The New Charlotte Luxury Professional Women #Luxury

Cobranding Rules For Luxury Brands MosnarCommunications
As collaborations seem to be the big winner these days for luxury branding by becoming the “new black” when it comes to marketing strategies. But are luxury brands entering relationships with sustainability in mind? If not the end results can be very harmful to their brands down the road. The […]

Avoiding Iconic Fallouts Top Three Co-branding Rules For Luxury Brands

Stuart Weitzman Gisele Music Video MosnarCommunications Luxury
Usually, even when an A-List celebrity can’t dance in the music world typically the celebrity will be able to sing really, really well…When it comes to branding these days “dancing” is something that sells and even goes viral faster. So when we learned that Stuart Weitzman was highlighting Gisele Bundchen as a […]

But Please Stuart Weitzman Gisele Is No Dancer #LuxuryShoes #VMAs2015

Tijorie Trunk Show MosnarCommunications
Understanding how to target India’s thriving luxury market is greatly driven by their buying behavior. Exactly who are “India’s super rich” anyway?  Luxury brands know their target is to reach India’s rich dispersed across the country’s smaller industrial cities. The only problem is that these particular potential wealthy consumers are wary of […]

Trunk Shows Connect To India’s New Millionaire Households