June 2009

You heard me correct, luxury is going black not green this time. The latest luxury PR statement is the color black and it is back in a big way. Quote me and feel free to Tweet me, black represents everything luxury! I predict that the color black will even help to jumpstart spending in the …

The media has seemingly always had a love affair with Michael Jackson, a publicity attraction. Michael became the biggest star on the planet. A lot of Michael’s success could be credited for his ability to use PR to brand himself and often reinventing his brand awareness. Jackson was first introduced to the world through the …

I confess I am officially obsessed with Twitter and everything Twitter related. Actually, everything that is branded Twitter related. For a luxury brand there is no other place on earth that you can increase your brand awareness better than Twitter’s reach. If you have a luxury product you should be tweeting about luxury. While most …

Words can not express our deepest sympathy for the Jackson family and the world. The passing of an Icon, we will forever remember him as the King of Pop. R.I.P our beloved songbird humanitarian

The hottest luxurious celeb on the planet right now is Megan Fox! Although Megan may not want to take the media role as “The New Angelina Jolie” but Hollywood is ready to give her the title. Megan is the hottest thing going! Luxury brands start thinking Megan Fox for endorsements! Don’t think for one second …

Everyone thinks that having thousands of Twitter followers is the thing to do. Having tons of followers on Twitter certainly helps but interacting with and engaging your followers it what builds your Twitter brand exposure. MOST celebs are selective about who they follow and especially who they send out Tweets. Not Orlando Magic’s Dwight Howard …