With a click of a mouse, you can buy things online. But now, thanks to the vision of three young entrepreneurs, you can also buy authentic luxury brands from a mobile boutique housed in a 40-foot truck. OVER two decades ago, designer brands were associated mainly with celebrities, royalty and the wealthy. The middle class …
June 2011
Showing: 7 - 11 of 11 ArticlesWhat Social Media Means For The Future Of African Luxury Brands
Many luxury brands have not considered social media as part of their marketing mix. The reason, perhaps, is that social media is incorrectly viewed as a medium for younger people who don’t fit the customer profile of such brands. But this impression is misleading in at least two ways. According to one user report, social …
Luxury Travel Trends Creating Hangover Weekends As Rowdy Vacations
Despite the purely fictional story of several buddies on a bachelor party weekend that is currently out in theaters, some travelers will attempt to top the tiger-in-the-bathroom antics with their own rowdy vacations. With summer in full swing, hotels.com® provides a list of three fun cities for those looking for a wild weekend. Party at …
Luxury Weddings Inside Kim Kardashian and Kris Humphries’ Wedding Registry
Kim Kardashian already has one of the biggest engagement rings around at 20.5 carats, but now she’s got a wedding registry to match. The “Keeping Up with the Kardashians” star, 30, and her basketball fiancé, Kris Humphries, have registered at luxury boutique Geary’s for an eye-popping $172,000 worth of plates, vases, and flatware to fill …
Fendi Takes Luxury Fashion PR To Floating Island
50 top models from Asia walked for the much-hyped Fendi show. After weeks of drama, which included anti-fur protests and rumors of cancellation, the Fendi F/W fashion show went off relatively smoothly on Thursday. The event was a PR extravaganza for both the luxury brand and the new, much-hyped Seoul landmark of Floating Island, where …
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