Luxury Brand Digital Marketing Portal
Understanding luxury markets is what makes luxury marketing successful. Reading the signs that the luxury market is strong Chicago’s Trump International Hotel and Tower announces the launch of the top-floor penthouse apartment at $32 million. This property is America’s tallest home a luxury marketing selling point. Named for its billionaire developer-turned-political commentator Donald Trump, the mixed-use …
As the popularity of luxury brands grow so is the demand for luxury counterfeit products. Not taking the rise of fake imposters lightly luxury brands are fighting back to protect brand credibility. Luxury brands have always depended on exclusive consumer relationships to combat counterfeit demands. Now that more luxury brands are open to online …
When it comes to luxury marketing the right target audience is a maker or breaker. So who is spending and who is holding back? Well, meet the HENRYs they are the High Earners Not Rich Yet. who by the numbers make up 80 percent of the affluent consumer segment. While the typical HENRY consumer …
Luxury is a perception and building brand value is the element to sustainability. The luxury brand report card is out and Louis Vuitton’s number one position could be a luxury learning lesson for all. Millward Brown presents the BrandZ top 100 and our focus is of course on the Top 10 Luxury Brands. 1 Louis …
Yet again, Google has managed to create an amazing meeting place for exclusive niche environments. Luxury brands tend to thrive better in Google+ which allows for more exclusive engagement. Ideally, luxury consumers are also interested in local retail engagement which Google+ is able to meet this demand…. Simply Measured today announced Ferrari, GUCCI and H&M …
The Grand Del Mar If this is not a sign of the times that luxury social media is the best way to connect and engage with ultra luxury consumers. JustLuxe.com is leveraging the power of upscale social media and offering an avenue for luxury hotels to connect with niche audiences. Introducing The World’s Best Luxury …
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