Month

April 2014

Showing: 7 - 12 of 14 Articles

Luxury PR The Ritz-Carlton Tumblr Review

Do you have a Tumblr account for your luxury brand? Well, The Ritz-Carlton Hotel Company, L.L.C. recognized that Tumblr will provide a unique approach to their social media channel for long form storytelling, bringing their number of branded social media channels to a total of twelve. The Ritz-Carlton of Tumblr … Taking a journalistic approach to content, this Tumblr page takes consumers …

Iconic Waldorf Astoria Beverly Hills Luxury Hotel Marketing Secrets

Waldorf Astoria brand arrival in Beverly Hills is one of the most highly anticipated developments. Keeping up with Beverly Hills being synonymous for luxury this Waldorf Astoria hotel will be impeccably designed to provide unforgettable experiences reflective of its iconic location. The new Waldorf Astoria Beverly Hills is scheduled for 2017 and will be located adjacent to The Beverly Hilton on the corner of Wilshire and …

Best Luxury PR Campaigns: CIRCA and Ford

CIRCA, the leading international buyer of pre-owned jewelry, diamonds and watches recently partnered with Michael Jordan’s The Steak House N.Y.C. to share their expertise on scotches and watches with aspiring collectors. Photo credit CIRCA CIRCA Co-Founder Jeffrey Singer, an expert with more than 30 years of experience in the luxury jewelry industry, spoke about the top five most …

How Luxury Retailers Can Get Showrooming Consumers To Buy In Store

For luxury retailers getting high net-worth consumers to buy in-store is a major problem. As the comforts of online luxury shopping demand grows more consumers are making their purchases online over inside retail stores these days. No big deal right? Well, many luxury brands don’t offer the same luxury goods and products online that they …