Kardashian-Jenner Controversy Shutting Down Copycat Rumors

Love them or not, the Kardashian and Jenner sisters are fierce trendsetters! So accusing them of stealing fashion designs is seriously a move in the very wrong direction. Sorry, but anyone accusing Khole Kardashian or boss baby Kylie Jenner of stealing are waaaay off on this one. Often when “Steve Jobs“‘himself was accursed of copying…

Four Rules For Curating Killer Influencer Lists

Curating killer Influencer lists is the new black in luxury marketing. If you desire to sell more luxury goods, there are four rules to always follow to make this happen. Where today, Influencers out pace luxury brands with their engaging experiences on social media. Most luxury brands are just trying to keep up by offering…

Luxury Brand Ambassador Under Controversy #DontCrackUnderPressure

Luxury brand ambassador is a powerful statement of representation. Nowadays however, a brand ambassador can be anyone who has knowledge or can identify certain needs a brand is seeking. While the term is loosely used referring to commodity which covers all types of event staff, varying between trade show hosts, in store promotional members and…

How To Sell Luxury Goods From Scratch

Are you just starting out trying to sell luxury goods from scratch? Please don’t get discouraged about the luxury marketplace. Well, you may feel like that’s easier said than done “when top luxury brands and retailers are suffering, right?” The bad news is that luxury brands are failing horribly at luxury marketing.  Not all bad,…