Luxury Brand Digital Marketing Portal
To capture attention of luxury car consumers BMW AG’s is sending a strong luxury PR message. Announcing plans to enter the South American market next year for the ultra-luxury Rolls-Royce brand. Timing could not be better with the increasing demand in the luxury sector for ultra luxury products and goods. “Brazil and Chile have …
Watching Bravo’s The Real Housewives Of Atlanta provides an idea of what ultra luxury lifestyles among wealthy African Americans look like. Certainly those ladies love luxury items, products, and services. However, soon after only season one financial problems touched most of them. A recent study might provide insight into why black spending may also …
In Beijing, BMW dealerships are giving markdowns of as much as 19 percent on a 3-series car, while some Mercedes dealers are selling the C-Class Elegance model at 20 percent less than the suggested retail price, according to cheshi.com, a pricing guide tracking more than 3,000 dealers in the country. BMW, Daimler and Audi, the …
Volkswagen AG (VOW)’s Audi, the luxury brand trying to double its U.S. sales, has lowered the sticker price of its redesigned A6 midsize sedan to grab more market share. The new A6, now in its first full month of sales, starts at $41,700, the company said on its website, down from $45,200 for the previous …
Eighteen months ago, customers at Jim Snell’s Land Rover dealerships sometimes bought new SUVs that looked just like their old ones. That way, neighbors and colleagues might not realize that they had purchased a $60,000 vehicle in the midst of a fierce recession. “With people out of work and worried about the economy, it probably …
It’s time for the American luxury-car throwdown, and forum poster Jag305 wants to know which luxo brand comes out on top: Cadillac, Chrysler or Lincoln? Forum users were quick to choose Cadillac, saying it was the edgiest and most competitive with the German and Japanese luxury brands. It’s also safe to say that the new …
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