Luxury Brands Archive
-
The Luxury Brand War Inside China Online Retailers
Posted on March 17, 2012 | No CommentsEveryone in the luxury industry understands that China now stands for luxury. Which is why the demand to target the Chinese luxury market is essential for sustainability and growth. A... -
The Race To Create The Ultra Luxury SUV
Posted on March 14, 2012 | 1 CommentThere is a new crave in the ultra luxury motors market. An unlikely fit for in the SUV market is the luxury car brand. Could this mean that luxury car... -
Luxury Brand PR In The Fashion Show Front Row
Posted on March 13, 2012 | 1 CommentLuxury brands have long used celebrity PR to encourage consumers to lust after their brands. For fashion PR the business of who is sitting front row is what draws media... -
Luxury Brands Who Attract Consumers To Search Online
Posted on March 8, 2012 | No CommentsTraditionally, luxury brands have always had a reputation for being very exclusive. However, as the popularity of online engagement continues to grow so has the demand for inquires. The search... -
Five Steps For Launching Luxury LookBook Spring Summer Campaigns
Posted on March 6, 2012 | No CommentsFor luxury brands the start of a new season is the ultimate time to generate publicity buzz. When it comes to high-end luxury the perception of the brand’s message is...