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Credibility Power Of Luxury PR Influencer Platform Branding

Luxury PR influencer platform branding is the next level of digital marketing. For luxury brands wanting to offer innovative digital solutions to sell more luxury goods online and mobile this is the time.  With the popularity of social media luxury brands started to change their identity. The problem was never exclusivity, luxury brands can participate …

Barneys New York Launch Customer Experience Campaign Using RichRelevance

Without question “customer experience” is the new buzzword in public relations branding for enhancing a luxury shopping experience. As the need for customer engagement is necessary to target and attract ultra wealthy consumer to buy luxury goods. RichRelevance considered to be the global leader in omnichannel personalization and Barneys New York are teaming up to bring Relevance Cloud™ …

Mr. Burberry Public Relations Campaign Overview #LuxuryBrands

The new public relations campaign from Burberry focuses on the story telling of the bottle that is inspired by the black trench coat and its signature design details. Bold and masculine, the weighted cap references horn-look buttons, while a hand-tied knot in English-woven black gabardine sits around the neck, celebrating the innovative fabric invented by Thomas …