Luxury Travel PR Why Sofitel Is The Next Hot Brand

Sofitel Bora Bora Interesting Sofitel as a luxury brand hotel may be a name identity that you don’t know much about. However, it is the concept of developing Sofitel hotels as a luxury brand that will make them the biggest brand among luxury hotels. Every thing about Sofitel is different and not traditional when it…

Why Black Luxury Buying Power Only Looks Like Wealth

  Watching Bravo’s The Real Housewives Of Atlanta provides an idea of what ultra luxury lifestyles among wealthy African Americans look like. Certainly those ladies love luxury items, products, and services. However, soon after only season one financial problems touched most of them. A recent study might provide insight into why black spending may also…

What and Who Is Hot Targeting Black Spending $1 Trillion Dollars Buying Power

Nope, that was certainly not a misprint and by 2011 black spending power will total $1 Trillion dollars. To get an exact caption of what to expect according to Selig Center for Economic Growth at the University of Georgia’s Terry College of Business “African-American buying power is expected to reach $1.1 trillion by 2011.” To…