Mosnar Communications: Luxury PR Firm, Luxury Marketing, World Wide Web

Owners of Ultra Luxury Cars Design Inspiration V.I.P Invitation

CR Cataunya Ransom — Sun, 05 Sep 2010 11:34:17 +0000

Calling all owners of exotic cars! Mosnar Communications is looking for top executives, entrepreneurs, professionals, and anyone who owns an Ultra Luxury vehicle.

Wanted are drivers/owners of:

Rolls Royce Ghost, Rolls Royce Phantom, Bentley Arnage, Bentley Flying Spur, Bentley Mulsanne, Maserati Quattroporte, Aston Martin Rapide, Porsche Panamera and Maybach.

You could add to your distinguish Bio that you gave Inspiration Design for the world’s leading Ultra Luxury Cars!

This is a selective exclusive invitation to take part in an inspirational design study. An opportunity to experience V.I.P conception for the design of an Ultra Luxury car! Surprise appearances from the Design Teams of some of the world’s leading Ultra Luxury Car brands. See in person some of the leading Ultra Luxury Cars in the world exclusive behind the scenes up close review.

When: Saturday September 11 and Sunday September 12 (Select from either dates)

V.I.P Executives – Available times 9 A.M., 1:30 P.M. (Almost Full), 5:00 P.M.

Location: Newport Beach, CA

Pelican Hill Resort Address: 22701 Pelican Hill Road South Newport Coast, CA 92657

When: Thursday September 23 and Friday September 24 (Select from either dates)

V.I.P Executives – Available times 9 A.M., 1:30 P.M. (Will Full Up Soon), 5:00 P.M.

Location: Manhattan, NY

The Altman Building 135 West 18^th Street New York, NY 10011

A quick authentication assessment review is required. Upon acceptance an invitation to attend this one of a kind experience will be arranged. Please contact me immediately as time slots are filling up fast.

You may contact CR Ransom, Lead Publicist for Mosnar Communications directly at (404) 416-6009 to complete the quick authentication assessment review and secure your V.I.P participation.

Complete the online survey criteria immediately Click Here

P.S. You will receive a $250 Bonus Reward for participation as a courtesy for attendance. You could even donate it to your favorite charity! Additionally, you will also receive media publicity exposure for participation including promotional mention of your company!!

Paris Hotel Fouquet’s Barrière Named First Leading Green Hotel in Europe

CR Cataunya Ransom — Fri, 20 Aug 2010 14:39:54 +0000

Paris Hotel Fouquet’s Barrière proves that luxury hotels can also be green. Hotel Fouquet’s Barrière has remained a member of The Leading Hotels of the World since 2006, as well as Leading Spas of the World since 2008.

Certified by LECS (Luxury Eco Certification Standards) by the international organization Sustainable Travel International, Hotel Fouquet’s Barrière has now been named the first “Leading Green” hotel in Europe. Only six hotels throughout the world carry this prestigious title.

A brand awareness that defines the perception of luxury, Hotel Fouquet’s Barrière’s concept of Dignified Luxury©, which focuses on enjoying the luxury of new experiences while living in harmony with the environment, and its triple ISO certification (ISO 9001 for service quality; ISO 14001 for environmental commitment; SA 8000 for the respect of human rights and children rights), this step forward places one of the most ecologically innovative and responsible Parisian “palace” hotels among some of the world’s leading companies committed to sustainable development.

Even a visit to their website will give you a taste to touch through experience of a green luxury hotel.

Jewelry Designer of the Day: New Luxury Rock-n-Roll Cuff Links by Josh Warner

CR Cataunya Ransom — Fri, 13 Aug 2010 15:11:07 +0000

Young Hollywood is obsessed with handcrafted luxury jewelry that expresses detail and personal style. The man leading the design trend is Josh Warner, a luxury jewelry designer known for detail expression. His luxury brand reputation is “The Devil’s in the Details”, as expressed by Warner in relations to his own work.

So what A-List Hollywood celebs are mad about wearing Warner’s handcrafted luxury jewelry? Only Jessica Alba, LeBron James, Sly Stallone, Freddy Rodriquez, even Rachel Ray and that would be only naming a few. You can check out the list of which Hollywood celebs are wearing what, right here.

Warner’s work is produced under the moniker GOOD ART HLYWD, from his West Coast design house creating handcrafted American masterpieces. The all authentic luxury jewelry pieces are designed in LA entirely by Warner and his team of staff professionals.

Today, Josh Warner offers an exclusive his new “Luxury Rock-n-Roll Cuff Links” adding some real spice to men and business style.

“So the story here is that a lot of the people who love my jewelry also have to keep their more rebellious stylings from their workplace. If you gotta wear a collared shirt and tie in your work-a-day week, you might as well wear French Cuffs. And if you’re wearing French Cuffs, I can make it so you look the business. I’ve taken my Rosette and round GA skull motifs and pushed them into the collared-shirt realm as traditional T-bar style cufflinks. Entirely hand made here at my foundry in Los Angeles, they bring the craft of GOOD ART into the most hollowed of men’s club money machines. Starting at about $525 and reaching up to around $6000, they only look simple. They’re tailored to the tastes of Pirates and Captains of Industry alike,” stated Josh Warner.

To learn more about GOOD ART HLYWD please visit them online at http://www.goodarthlywd.com/

Luxury Rock-n-Roll Cuff Links by Josh Warner first look exclusive:

Luxury Brand Awareness and Google Brand Name Keywords For Sale

CR Cataunya Ransom — Mon, 09 Aug 2010 16:22:40 +0000

Almost every luxury brand is concerned about Google’s recent announcement and for good reasons. Starting September 14, 2010 Google will allow brand name keywords to become available for sale to any legitimate advertiser.

What does this mean for luxury brands big and small? Certainly, one of the world’s most credible luxury brands LVMH behind the Louis Vuitton brand is not at all happy about Google’s decision. LVMH has actually been fighting Google in courts to prevent the resale of brand name keywords.

However, Google scored a big win in European Court and it was decided that Google could not be held liable for trademark infringement for selling trademarked brand names as actual search terms because Google would be only hosting the ads.

Again, what does this mean for luxury brands big and small? The most important factor here is luxury brand awareness. Luxury brands big and small will need to improve on building credibility to remain sustainable. Luxury PR efforts must be strategically planned and the approach used must engage to increase luxury brand awareness.

Luxury brands must learn how to monitor and control how their luxury brands are perceived online. This requires engagement over only pitching to sell something to target audiences online. Most luxury brands see the Internet as just sales and promotions. With Google allowing brand name keywords for sale every luxury brand must focus on building awareness and credibility.

The playing field for small luxury brands is officially leveled! Sky is the limit if used wisely.

If you would like luxury PR assistance for your luxury brand please contact me in confidence at postmaster@mosnarcommunications.com .

Elena Ambrosiadou The Queen of Smart, Ikos in Good Hands

CR Cataunya Ransom — Wed, 28 Jul 2010 14:53:31 +0000

Those who have experienced divorce often understand that it can be a very hard and extremely painful situation. No matter how many times, one divorce, two or even more.
If you have ever built anything from the ground up and made it a major success there is even a greater stake involved. Often the reasons why in divorce situations people fight over children, usually valued as the most prized vested possessions.

While smart billionaire Elena Ambrosiadou and her brilliant husband Martin Coward, may not be fighting directly over children they are in dispute over their baby Ikos the European hedge-fund firm co-founded by the married couple.

Elena Ambrosiadou may be going through a public divorce with often at times public disputes. It is in no way effecting her smartness to control and handle the business matters of Ikos (meaning home).

The futures fund, which accounts for the bulk of the firm’s assets, is up about 16%, according to the firm. Ikos’s two other funds are up about 20% and 5.5%, and an inflow of new money from investors has lifted the asset level to $1.95 billion from $1.35 billion earlier in 2010.

Disclaimer: This feature post was not sponsored by any party. It is a sample of luxury PR publicity capabilities of Mosnar Communications in relations to this storyline. To retain Mosnar Communications for luxury PR please contact Ultisky Inc in confidence at ann@mosnarcommunications.com .

Saks Fifth Avenue Shaking Up Fashion PR World! Mixing Plus Sizes in Regular Stock

Ann — Wed, 28 Jul 2010 13:49:27 +0000

It has always been a hidden rule no-no to mix plus sizes in with regular stock. Mainly plus sizes going beyond size 10. But Saks Fifth Avenue is about to shake up the fashion PR world!

Saks Fifth Avenue is breaking the rules and plans to carry plus sized womenswear from high-end luxury brands such as Chanel and Dolce & Gabbana! Not only will they carry these luxury brands for plus sizes they are going to include the merchandise in their regular existing stock. The sizes will across the board reach size 14 and some luxury brands will go up to a size 20!

The major department store retailer will offer fall and winter plus sized pieces coming very soon. These sizes in the past have only been available in sizes only ranging up to size 10.

Let’s hear it for the pleasantly plump and FAB! About time luxury brands started to carter to this audience.

Luxury Car Consumers in U.S. Ditch Lexus for Mercedes-Benz and BMW

Ann — Wed, 28 Jul 2010 12:59:21 +0000

As if the bad publicity for Lexus could not get any worst! Lexus has always enjoyed being the King of accessible luxury cars for ten years in the U.S.

Mercedes-Benz held the honorable title for leading luxury vechile sales in the United States before dethroned by Lexus. However, the results of Lexus recalls over the present year such as accelerator pedals, floor mats, leaking gas tanks and defective valve-springs has resulted in some bad luxury PR for the company.

The efforts that have increased the sales gain of Mercedes-Benz has a lot to do with their investment of targeting consumers wanting to purchase more accessible luxury. Generating tons of publicity and exposure for the release of their new E-Class proved to be a smart PR move. Targeting and capturing an audience with an affordable luxury product during an economic recession.

This has proven to be a great opportunity for BMW too, scheduled to publish second-quarter results on August 3^rd, 2010. BMW has also vested their exposure interest in more accessible luxury products. The company plans to export 10,000 3-Series vehicles built in Munich to China this year to meet additional demand, as reported by spokesman Michael Rebstock.

Last month, the sales of Lexus went up by merely 2.7 percent in contrast to the 25 percent and 15 percent boost in sales of Mercedes and BMW respectively.

Lexus will need to focus on gaining the trust back of U.S. consumers. The once highly respected luxury car maker must focus on PR communications about the quality and development of products and services.

Looking forward to seeing Lexus at the top again!

LVMH Moet Hennessy Louis Vuitton 53% Profit Increase

Ann — Tue, 27 Jul 2010 21:29:04 +0000

Please, please do call it a luxury comeback! PARIS–French luxury goods behemoth LVMH Moet Hennessy Louis Vuitton Tuesday reported a 53% jump in first half net profit.

This should be awake up call for those luxury brands crying about profit losses and time to get serious for those who want to increase profit earnings. It is still a thriving economy for luxury brands that know how to target, attract, and engage their target audiences.

In a sign the company plans to solidify its position as the industry’s largest player, LVMH executives pledged to employ marketing efforts and invest in fast-growing markets like China to make market share gains.

Next stop for every luxury brand should be China! Call this a luxury comeback please!

Angelina Jolie Celebrity PR Move Is Timing Now

CR Cataunya Ransom — Mon, 26 Jul 2010 10:42:56 +0000

Angelina Jolie without question remains the biggest luxury brand for celebrity brand awareness, yep there is such a thing! Appearing in MOSCOW dressed to kill in a red evening gown once again Jolie wowed the crowed on Sunday night at the Russian premiere for her new summer hot flick “Salt”!

“Angelina, Angelina” chants and clapping filled the air as Jolie, who plays a CIA officer accused of being a Russian sleeper-spook, signed autographs, posed for the cameras and kissed one little girl on the cheek at the Oktyabrskiy theater.

“It’s been my dream to see her since I was 10 years old. My room is covered with her pictures,” gushed Dasha Vorontzova, 21, who bares a striking resemblance to Jolie and traveled nearly 1,400 miles from Siberia to Moscow for the premiere.

“When I saw this woman I started shaking! She came to Russia for the first time in this [95 degree] heat. She said a Russian word and she signed autographs for so long.”

Jolie had the Russians cheering at “Spasibo,” charming the audience with her Russian during the film’s introduction.

Great timing for Jolie as Anna Chapman?, a demure divorced 28-year-old who said she founded an online real estate company worth $2 million is suspected of being a Russian spy.

Angelina Jolie Celebrity PR Move Is Timing Now

World of Beauty Spas Top List Who’s Who, What’s In and Out

Ann — Thu, 22 Jul 2010 13:55:34 +0000

Which beauty spas and locations from around the world are making the hot list? When it comes to beauty spas the best of the best are often found in top luxury hotels, resorts and boutiques for the most part.

So just who’s who in the world of spas?

* New Zealand has around a dozen spas with claim to be in or near this category, including Best Spa group members Millbrook and Chuan, East Day Spa at SkyCity Grand and spas at some other leading hotels, small and large.

* The Pacific has worthy hotel spa contenders, but island resort standards vary widely and are often no better than what you’d find at your neighborhood spa, just warmer and possibly, prettier.

Destination spas: These are residential spas or retreats which add in degrees of self-improvement or personal transformation based around any or all of diet, detox, exercise and meditation.

Food is usually inclusive for stays of a few days to a couple of weeks. Retreats more weighted to full-on philosophy and alternative therapy rather than finding mostly pleasurable pathways to general wellbeing aren’t destination spas.

* New Zealand lacks truly immersive top-end examples, but Australia has a handful including Gwinganna.

Resort or tourist spas: Find these in tourist towns or select hideaways and expect size to vary accordingly. Examples attached to accommodation, but open to all- comers, include the spas at Paihia Beach Resort and Kauri Cliffs, Northland. In out-of-the-way spots staff may be on-call, not in-house.

Often tourist centre spas are free-standing as are Best Spas Polynesian Spa and The Spa at Hanmer Springs. Though a tourist destination’s wider facilities may cater for family visitors, the spa should be a separate retreat.

Specialty spas: Few in number in New Zealand, but becoming more common. Often culturally based, but need to embrace general spa standards. Examples include the new Spa Ayurda in Ponsonby, which is founded in Ayurvedic principles; and, with a more limited treatment menu but spa-like surrounds, Bliss Reflexology.

The Japanese bathing facilities at Maruia Springs on the Lewis Pass offer hot pools and a somewhat basic massage menu, but the alpine setting is stunning.

Urban day spas: Run in cities and some suburbs as free-standing retreats, usually with advanced beauty salon services. Can also be found in good smaller hotels. The best of these places deliver treatments equaling some of the five-star hotels, but the facilities are less lavish. Good for everything from waxing and tinting to facials and massage. (Top examples include the About Face and Forme chains and Equipoise Day Spa in Herne Bay.)

* Sophisticated neighborhood beauty salons which in recent years have increasingly dubbed themselves day spas can’t truly claim the title as they lack the facilities that separate cash counters from contemplation areas. But for personalized service and customized treatment, regulars are often happy to trade in the trappings. Seek recommendations to uncover any small gems in your area. (Specialist facialists such as those at Face Facts, Remuera and Exhibit, Epsom keep their clientele for good reason).

Off the list: Basic suburban salons, and those who operate from home or a room in a wellness centre or gym are kidding if they call themselves a spa, however, good their therapists may be.

Same goes for a trip to the appearance medicine clinic, despite the well accepted tag of medispa; this is hardly an uplifting and centering destination.