Michael Kors is focused on ending world hunger.

Watch Hunger Stop Campaign

As part of its Watch Hunger Stop campaign, the luxury brand is also selling a limited-edition watch.

Watch Hunger Stop Campaign MosnarCommunications

The Bradshaw 100, $295 via www.michaelkors.com

Philanthropy is nothing new to Michael Kors, which launched its Watch Hunger Stop campaign in 2013. Since then, the luxury brand has delivered more than 10 million meals to hungry children worldwide through the United Nations World Food Program (WFP)—Michael Kors himself even earning the title of United Nations World Food Programme Global Ambassador Against Hunger. Their philanthropic tactics are varied, from encouraging fans to post “selfless selfies” in the brand’s Watch Hunger Stop t-shirts, to partnering with with actress and noted charity enthusiast Kate Hudson.

Michael Kors Victoria’s Secret Models Watch Hunger Stop Campaign MosnarCommunications

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