Luxury Brand Digital Marketing Portal
Mercedes-AMG GmbH, a 100% subsidiary and the high performance brand of Daimler AG, and Aston Martin Lagonda Ltd. intend to enter a technical partnership. A corresponding Letter of Intent has been signed today. Essential elements of the planned partnership are supply agreements between Mercedes-AMG, Mercedes-Benz Cars and Aston Martin. Mercedes-AMG will supply Aston Martin with …
As luxury becomes more and more lifestyle we can expect to see new luxury concepts in the marketplace. The concept of luxury perception is changing to meet the demands of high net worth consumers. A luxury car is also a luxury lifestyle representation, a reason for new launches from luxury car brands. Make Room …
Social media users posted many more positive opinions than negative about Audi and other luxury car brands over the last 12 months, according to a new social media analytics report from Amplicate. The report found that 85% of all opinions on social media about Audi (GR) were positive over the last 12 months, while 77% …
To capture attention of luxury car consumers BMW AG’s is sending a strong luxury PR message. Announcing plans to enter the South American market next year for the ultra-luxury Rolls-Royce brand. Timing could not be better with the increasing demand in the luxury sector for ultra luxury products and goods. “Brazil and Chile have …
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