A new media twist allows celebrities to report the news the way they see it. Now celebrities are adding blogger to their title with a rush request to follow them on Twitter and Facebook. And why not this exposure increases their brand awareness and plus adds publicity credibility. A win-win!

So what makes us really care about what a celebrity bloggers has to say? Simple, talk about other celebrities even reality celebrities just talk about damn celebrities!

This is why Real Housewives of New York cast member Bethenny Frankel A.K.A Skinnygirl™ (Yea, that’s Bethenny’s brand) has been blogging about Real Housewives of Atlanta for E! Online. Every single week Bethenny rants through blogging about what the ladies of Atlanta did.

Bethenny is launching her second book available in stores December 2009 “The Skinnygirl Dish.” You can preorder Bethenny’s second book The Skinnygirl Dish: Easy Recipes for Your Naturally Thin Life

Her first book “Naturally Thin” is a New York Times Bestseller.

Naturally Thin: Unleash Your SkinnyGirl and Free Yourself from a Lifetime of Dieting

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