Month

July 2012

Showing: 1 - 6 of 13 Articles

Kardashian Sister Kendall Jenner Luxury PR Star Beverly Center 2012 Campaign Fashion’s Night Out

Please take notes reality hopefuls, housewives, and all other publicity attention seekers. Looks like someone from the reality world is finally following in the successful footsteps of Bethenny Frankel. A younger Kardashian sister Kendall Jenner is the new luxury PR face of Beverly Center 2012 Campaign for  Fashion’s Night Out! Smart luxury PR move Kendall…. …

Brandchannel Reveals Why Audi Has The Best Luxury Brand Social Media Engagement

This may be a sign for luxury car brands that it is time to start engaging. What’s the use of having fans and followers if you don’t interact with them? Luxury brands should certainly take advantage of social media platforms to connect with their audiences. Consumers are savvy and the days of fluff ads and …

Renault Plans Luxury Brand Initiale Paris

In two phases Renault will launch its luxury brand  Initiale Paris… Renault currently uses the name Initiale for a trim level that indicates a well-equipped range-topping model from Renault’s lineup. Concept Initial was also the name of a concept car from 1995 which previewed a lozenge-badged flagship sedan. In May Tavares also announced that Renault …

Super Rich India Luxury Lifestyle Worth $318 Trillion In 2016-17

India remains the second fastest growing luxury market right behind China. The future outlook for India’s luxury lifestyle is expected to grow even more. Super rich consumers in India love luxury brands and smart luxury brands should pay close attention how to engage this goldmine audience.                                                           Charu Sachdev                                                             Farah Khan Ali The number of …

Interstate Hotels & Resorts Adds New Luxury Brand Management

Interstate Hotels & Resorts today announced that Interstate China has signed an agreement to manage the 396-room Jiaxing Jin Jiang Xiang Jiadang Lake Hotel, its 10th managed or signed hotel in China. The Jiaxing hotel is anticipated to open in 2013 and is the third Jin Jiang branded hotel managed by Interstate China. Interstate China …