July 2008

In this case you can’t shoot the messenger because their information is being delivered through a few and selective exclusive bunch. Apple again pulls off mass publicity and stirs some media hype for the iPhone. This time they sent the newly to be released iPhone 3G samples to be reviewed to handpicked journalists. Other journalists …

Modern Luxury will launch their Manhattan edition in September 2008. The launch party had a celeb guest list, see more They promise to focus on the world of ultra high fashion. Sneak peak, see here

When it comes to pulling in those with money, Google search engine ranks highest among those with high net-worth. The Luxury Institute conducted a survey finding Google had “most complete and relevant search results combined with the ability to search images, news, etc.,” and “its name is synonymous with internet search.” Yahoo! and MSN rank …

The thing about Hancock reviews, you have movie critics and PR critics. Even before the movie was released some critics said the movie did not continue to thrill. However, box office sales were strong which shows movie goers support fan loyalty. Toping the box office with a $62 million debut, full story First Hancock started …

Now, being a southern girl myself I loved hearing about this concept to raise money. A PR firm in Bradford held a “Blooming Great Tea Party” to raise money for charity. They even secured the Lord Mayor of Bradford as the guest of honor. Read full story The firm Approach PR is an ALL female …

Well, certainly no one had to tell Aunt Jemima that it was time for a brand makeover. At least I would hope that those in charge of her marketing knew it was time to get her hair done. Determining if you’re brand’s look is in or out can also affect your bottom line. Here are …