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Why buy now
This configuration blends daily-wear durability with collectible detail—ideal timing before allocations tighten and waitlists build around campaign peaks.
CHANEL has never been afraid to redefine the rules of elegance. The house that gave us the little black dress and reinvented couture continues to push the boundaries of time and style with the J12 watch, a creation that transformed horology when it introduced polished ceramic into the world of luxury. Once dismissed as too modern, the J12 has become a cultural icon of resilience and reinvention—proof that daring design can become timeless.
This latest interpretation arrives in highly resistant black ceramic, its bezel and indicators accented with luminous pinks and reds drawn from CHANEL’s legendary makeup palettes. A transparent caseback reveals the Caliber 12.1 self-winding movement, a mechanical heartbeat that reflects the same meticulous craftsmanship behind every CHANEL creation. Also available in a 33 mm version with the Caliber 12.2 movement, each J12 remains a limited edition—making it not only a watch, but a collectible statement of style.
The J12 embodies the essence of CHANEL: toughness rendered feminine, classicism infused with play, and time itself reimagined as couture.
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