To sell high-end luxury these days you need to have a clear path for who you perceive your target audience to be. Before you can determine that, you need to first be able to define the value and promise of your luxury offering in the marketplace. This will provide a direction for what value your …
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Showing: 1 - 2 of 2 ArticlesLuxury Car Audi Success Links To Racing Traditions #Audi
Audi President Keogh Sums It Up Audi of America President Scott Keogh compared the business model driving the brand's U.S. and global momentum to the culture infusing the dominating Audi Sport racing teams. Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among …
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