Fashion and Style PR Archives - Page 3 of 6 - MC MosnarCommunications.com

VALENTINO Up 24 Per Cent According to VOGUE UK, Ella Alexander, VALENTINO has reported a revenue boost of 24 per cent in the past six months, helping it to return to the black. The Italian label posted first half net profits of 2.6 million euros, compared with a loss of € 7.4 million during the …

Fashion and Style PR Fashion PR Luxury Brands Luxury PR

When The Shoe Fits – Salvatore Ferragamo

Andrea JankeUpdated on July 17, 2011July 7, 2011

Luxury experiences in China – A KPMG study about the brand Salvatore Ferragamo Paul Cadman, Asia Pacific CEO and Christian Foddis, Regional General Manager, Salvatore Ferragamo, interviewed by KPMG. Ferragamo has been expanding its retail footprint in China for more than two decades and the market is now a key one for the whole group. …

Fashion and Style PR Fashion PR Luxury Brands Luxury PR

The Quest For Authenticity – Chanel

Andrea JankeUpdated on June 28, 2011June 27, 2011

Luxury marketers have waged a seemingly never-ending battle against counterfait goods in China. Despite recent government efforts to step up enforcement, faux luxury will unlikely disappear anytime soon. Manufacturers, along with their lawyers, customs officials, and local police, continue to hunt down counterfeiters in one place, only to see them pop up again in another. …

Fashion and Style PR Fashion PR Luxury PR

Social Fashion PR NYC Brands Dressed For The Role

Ann May 13, 2011May 13, 2011

Inside the world of fashion all the public relations buzz is around being social. The race is to dress up your fashion brand using social media strategies to target the 21st century customer. A solution to reach the customer likely to find out about fashion via a Tweet or FB post. Twitter, Facebook, and blogs …

Fashion and Style PR Fashion PR Luxury Brands Luxury PR

Second Wind For Puma A Luxury Lifestyle Brand

Ann May 13, 2011May 13, 2011

We say this all the time, luxury is a perception. So the fact that PPR the masterminds behind Gucci wants to make Puma a luxury lifestyle is no surprise to us at MosnarCommunications.com . So what is defined as a lifestyle? Well this is where PPR has a real advantage because when it comes to …

Fashion and Style PR Luxury Brands Luxury PR

Chinese Investors’ Takeover For John Galliano?

Andrea JankeUpdated on May 9, 2011April 18, 2011

“John Galliano sacked from John Galliano” – Chinese Investors’ Takeover For John Galliano’s fashion label? John Galliano has been fired by his own namesake label following his alleged racist and anti-Semitic tirades. The borad at John Galliano, 91 percent of which is owned by Christian Dior, has agreed to hand over design duties to the …