Newspapers are at a crossroads, the same as when a nonprofit or for profit company decide to crossover. However, for the newspaper brand it looks like they are simply standing still. The key is to understand the strength of their brand visibility and to add value for sustainability. Steve Rubel has some interesting tips on …
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Showing: 745 - 750 of 951 ArticlesFive Fun Media Facts about Katie Holmes A.K.A Mrs. Tom Cruise
Katie Holmes is buzzing in the media! She is considered the hottest celebrity right now and her every move is followed by Paparazzi in hopes of spotting Mrs. Tom Cruise out and about. Last night Katie took daughter Suri (2-years-old) to see “The Little Mermaid.” The pair attended the Lunt-Fontanne Theatre in Times Square for …
A Sweet Tooth Demand: A Different Fix High-End Chocolate Ingredient Survives Economic Downtime
Katrina Markoff finds success with combinations of sweet and salty flavors retailing high-end chocolate. A specialty niche Markoff’s company called Vosges Haut-Chocolat which is known for chocolate bars and truffles made with exotic, unexpected flavors like wasabi, curry and, yes, bacon! The company’s best seller is a $7.50 milk-chocolate bar infused with applewood-smoked bacon. Markoff …
Looking for High-end Luxury Buyers? Better Not Base Selection List on Incomes
Many times high-end luxury retailers often rely on lists to target consumers. However, what many retailers don’t know is that people exaggerate their self-reported earnings. A nice way to say that people often lie! John Salmon, president of Media Source Solutions, says “For that reason, we don’t rely on income selects, except as a secondary …
Luxury Travel Market Trends to Be Revealed at MeetingLuxury in Switzerland 2009
MeetingLuxury has scheduled to continue its tradition of revealing the new trends of the Luxury Travel Market in Lugano, Switzerland on next year from February 4 – 6, 2009. This international event exhibition intends to provide a unique situation to allow operators and elite destinations to connect and result in new business opportunities and innovations. …
A Fashion Statement for “First Lady” Video – Tyra Banks Portrays Michelle Obama in Harper’s Bazaar
Harper’s Bazaar features Tyra Banks portraying just another day at the Oval Office. Her Dress from Banana Republic for $148. While her accessories may scream more of a former first lady, Jackie O. Tyra models a necklace for $40,000 from Mastoloni Pearls and a bracelet for $1,700 from Alwand Vahan. Her little girl sports a …