Luxury Brand Digital Marketing Portal
PARIS/ New York . Big luxury goods companies will be pressured to make acquisitions to grow even as stocks of high-end retailers and brands make deals pricey and some targets are reluctant to even listen to offers. “If I’m a Gucci or LVMH , I am confident I can do more faster with a given …
Guo Guangchang, chairman and founder of Fosun, China’s largest private conglomerate, wants to be like Warren Buffett. When Mr Guo announced last week that his company had bought a stake in Folli Follie, the Greek luxury goods brand, he quoted the example of Mr Buffett twice in half an hour to make clear his intention …
Here’s a new way to impress the ladies. Naked Condoms, one of a slew of new luxury prophylactic brands, caters to “edgy, hip, and rich” men and women, company CEO Jud Ireland told The New York Post this weekend. The condoms, which sell for a whopping $56 for a box of 12 (compare that to …
The pressure is on for hotel PRs to achieve more than brand exposure, with campaigns now expected to drive footfall and increase revenue. At this month’s roundtable, luxury hotel PRs debate the challenges they face and the potential opportunities for creativity. There was someone missing from this month’s Hotelier roundtable; a man. Six glamorous women, …
Hong Kong’s popularity as a luxury-goods market, boosted by well-heeled tourists from neighboring mainland China, is being matched by demand in the city for shares in luxury brand companies, exemplified by a near doubling of the value of Milan Station on Monday. Shares in Milan Station, which sells second-hand and new luxury handbags, surged as …
As the buying power of China’s masses continues to spiral upwards, more and more information is being gathered focusing not only on what they like to spend their money on but how they go about spending it. This week it has been the turn of the international audit and advisory services firm KPMG (http://www.kpmg.com/cn/en) to …
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