BEAU JOIE Champagne is known for combining supreme quality with impeccable, cutting-edge design, blending 60 % Pinot Noir and 40 % Chardonnay derived from grapes from Epernay, France.
The unique patented bottle design features a copper casing and an innovative suit of armor that keeps the champagne colder longer and is created from second-generation copper scrap to eliminate unnecessary waste. The zero-dosage champagne is offered at luxury venues, hotels, and retailers around the world, delivering crisp clean perfect taste from start to finish with none of the added sugars common in other champagnes.
BEAU JOIE Champagne
Recently the luxury brand announced that Internationally-recognized DJ and Grammy-winning producer Tiësto will be their new Global Creative Director.
Tiësto will be involved in all creative development of the brand including, but not limited to, brand strategy, social media campaigns and content generation, marketing partnerships and package ideation.
In his first days with BEAU JOIE, he has already begun working with the brand’s entryway into the Asian market with a focus on Hong Kong and China, two major areas of growth for the brand. Tiësto will work closely with the couple who created the brand, Jon Deitelbaum, President and CEO of Toast Spirits LLC and Brandis Deitelbaum, Co-Founder and Chief Marketing Officer, who has overseen the brand’s progress in the U.S. to date.
In addition to his role as Global Creative Director, Tiësto has made an equity investment in the company. His involvement comes at a time in which BEAU JOIE is experiencing triple-digit growth both in the US and Internationally.