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Luxury Brand Earth Day Targets, Big Spenders Millennials No Greener Than Rich Boomers

One thing we know is that Millennials love to spend money even if they can’t afford luxury goods. The other is that Boomers have lots of money to spend on luxury goods but are less targeted by luxury brands. Happy earth day! Here are some facts on how both Millennials and Boomers see the green …

Luxury Marketing Skinnygirl Cocktails Introduces The World To Meet The New Girls

Skinnygirl Cocktails is the groundbreaking, low-calorie cocktail line that has redefined the way women cocktail. What started with the Skinnygirl┬« Margarita from the mind of “Bethenny” talk show host, New York Times Bestselling Author, entrepreneur and cocktail “fixologist” Bethenny Frankel has turned into a cocktail phenomenon, offering innovative, low-calorie options for women who want it …

Why Australia Is The New Hot Luxury Brand Market Down Under

Luxury brands are looking to explore Down Under as the next hot luxury market. Because Australia also has such lucrative ties to Asia luxury brands are seeking to cash in. Dior opened their first flagship store in Australia. Other popular luxury brands already had Australia on their radar with Miu Miu, Salvatore Ferragamo, Gucci and …