Understanding luxury PR branding can be a very complex product and service to explain. Can you still find consumers who actually want to purchase million dollar goods today? The answer to that question is YES, in fact there are more consumers who want million dollar goods than the luxury industry is servicing right now. Lately,…
Surfing for a luxury home? Well if you want to know where to find the best properties you will have to consult with the young, rich, and fab real estate agents making BIG names for themselves. We can credit this trend to reality television and the obsession with finding ultra luxury properties all caught on…
In 2012 the luxury industry is going to be bigger than big. We saw a tremendous comeback in 2011 and now that luxury consumers are not shy about spending again things will pick up even more. For luxury PR and marketing there will be some major changes in 2012 and I want to give you…
The luxury industry enters the last quarter of 2011 with some degree of uncertainty as it prepares for 2012. Many senior luxury executives, coming off a year of banner sales and profits, for some even above 2007, are asking the same question: Will it last? The fundamentals for rapid growth both locally and globally,…