Jennifer Lopez And Marc Anthony Branding Confusion Kohl’s vs. Gucci

Affordable luxury and high-end luxury are two different branding concepts. Which is exactly what one thinks of when comparing Kohl’s to Gucci. Recently, Jennifer Lopez and Marc Anthony announced they will be launching a his-and-hers contemporary “lifestyle and home décor brand” for Kohl’s Department Stores that will debut in fall of 2011. What’s the big…

Stylishly Correct Branding: 25 Fashion PR Themes to Dress Up Events

Every fashion brand is racing to get front page coverage these days. However, even after exclusive product launches and special V.I.P invites many fashion brands still don’t achieve the results they want. Mainly because when it comes to fashion PR most brands still don’t understand that every event must serve a purpose. Fashion powerhouses have…

Owners of Ultra Luxury Cars Design Inspiration V.I.P Invitation

Calling all owners of exotic cars! Mosnar Communications is looking for top executives, entrepreneurs, professionals, and anyone who owns an Ultra Luxury vehicle. Wanted are drivers/owners of: Rolls Royce Ghost, Rolls Royce Phantom, Bentley Arnage, Bentley Flying Spur, Bentley Mulsanne, Maserati Quattroporte, Aston Martin Rapide, Porsche Panamera and Maybach. You could add to your distinguish…

Paris Hotel Fouquet’s Barrière Named First Leading Green Hotel in Europe

Paris Hotel Fouquet’s Barrière proves that luxury hotels can also be green. Hotel Fouquet’s Barrière has remained a member of The Leading Hotels of the World since 2006, as well as Leading Spas of the World since 2008. Certified by LECS (Luxury Eco Certification Standards) by the international organization Sustainable Travel International, Hotel Fouquet’s Barrière…