Everybody knows who Heidi Klum is but Heidi Klum is no more! Klum has officially changed her last name to Samuel the surname of Seal. However, Seal only went by Seal and no one in the world knows who Seal Samuel is either.

So Heidi Klum is now Heidi Samuel?? How will this impact her celebrity brand? Well, I predict that we will start to see more high profile celebrity couples make the same moves.

Congrats to Heidi for knowing the power of her celebrity brand appeal and shaking things up. Looks like the Samuels will be making some big moves in 2010!

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