Q & A: Having High Traffic Site Versus Social Media Followers

Q & A for this Monday is about a serious dilemma facing many luxury brands and retailers…The question is “would you rather have a high traffic website platform or millions of social media followers?”  Before you answer, do you understand that both offer very different returns on investment. Most people assume that having millions of…

Kardashian Jenner Crew Look To Online Shopping and Mobile Apps ?

Damn those Kardashians they are simply the best at everything when it comes to luxury PR media. When the world’s most beloved social media Goddess a.k.a Kim Kardashian West decides to focus her celebrity luxury branding to online shopping and mobile apps engagement…Well, everybody else and especially the luxury industry better start with taking some…