Damn those Kardashians they are simply the best at everything when it comes to luxury PR media. When the world’s most beloved social media Goddess a.k.a Kim Kardashian West decides to focus her celebrity luxury branding to online shopping and mobile apps engagement…Well, everybody else and especially the luxury industry better start with taking some …
Luxury PR Media
Showing: 19 - 24 of 27 ArticlesFixing Luxury PR Media Problems For Luxury Brands #Luxury
Hanging a SALE sign in the store window and on the website is all wrong. When it comes to selling luxury goods the word “sale” is a very bad four letter word for attempting to target or engage high net worth individuals. As luxury brands and luxury retailers fear the worst about the economy….there still …
What Would LVMH Boss Bernard Arnault Say To Jennifer Lopez In This Dress
It was not too long ago that celebrity A-List actress Jennifer Lopez made a play for Silicon Valley. Appearing at a venture capital conference in San Francisco a few months ago to talk about potential business deals with the tech industry. Lopez made it very clear that she was ready to take on a technology focused direction with …
Bar Refaeli Turn Heads With Yoga Poses For Buick #LuxuryCar
Buick and its participating dealers recently introduced the 24 Hours of Happiness Test Drive, a 24 hour test drive experience complemented by sounds, smells and even yoga techniques to help encourage well-being and happiness on the road. Driving can be stressful, especially during rush hour or for those who get lost. A recent survey of …
DECORTÉ Connects To Fashion and Beauty
KOSÉ President & CEO, Kazutoshi Kobayashi states, “During the DECORTÉ brand’s long history, we have established a strong bond and trust with women of Asia based on our innovative and superior formulations. As DECORTÉ starts a new chapter, we are pleased to work with the globally recognized and revered Kate Moss. It’s the perfect pairing.” …
Think Like A Luxury Brand But Stop Acting Like A Media Company
If recent reports that Huffington Post generated $146 Million Dollars in revenue last year are true and which they are very true according to The New York Times Magazine…..Yet the media giant did not make a profit and only broke even last year after generating around 1,200 posts daily. At the rumored labor of low …
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