The most sought after luxury brand market in China has a luxury brand PR problem. It appears that the next generation of luxury brands PR profile is somewhat different from traditional luxury brands. Those who love traditional luxury brands know them by their brand logo identity. This way of thinking is changing…. Rupert Hoogewerf, chairman …
Luxury Brands
Showing: 163 - 168 of 307 ArticlesLuxury PR Electrolux Launches New Super Luxury Kitchen Range
Ultra wealthy consumers who love luxury kitchen tools have lots to celebrate. Electrolux has launched a new super luxury kitchen range. Luxury PR firm Weber Shandwick and The Communications Store will lead public relations assistance. The high-end ‘Grand Cuisine’ range promises to allow consumers to recreate Michelin-star cooking experiences at home. It includes various professional …
Luxury Yachting | Riva Celebrates Its 170th Anniversary
Riva yachts, a style icon and symbol of unsurpassed Italian craftsmanship, celebrates its 170th anniversary and 50 years of the legendary Aquarama with the launch of the new Riva 63′ Virtus and a special anniversary website – www.riva170.com. The website pays homage to the history of the brand that remains synonymous with luxury and timeless …
Luxury PR Gwyneth Paltrow For Hugo Boss Nuit Pour Femme
Gwyneth Paltrow For Hugo Boss Nuit Pour Femme luxury campaign face of beauty. Classy luxury PR and appealing for the desired target audience.
Luxury Campaign Lanvin Introduces Hottie 82 Year Old Model
If this is what 82 years old can look like most women will want to sign up! At best after seeing the new luxury campaign wear everything from the Lanvin fall 2012 line…. Hint to guys the Lanvin fall line is the perfect holiday gift for mom. Introducing a new concept to luxury campaigns more …
Luxury Brand PR Most Wanted: Madonna Ottoman Dress Coat By Meadhm Kirchhoff
It may have been the MAC makeup at the Meadhm Kirchhoff SS 2012 runway show that started it all. Whatever the reason the Madonna Ottoman Dress Coat is the luxury brand PR most wanted. MAC Paint Sticks were used to accentuate brows and upper lashes as liner as well as blended over the eyelids. Lips …
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