Luxury Brand Digital Marketing Portal
Hot, beyond hot! The Mercedes-Benz Fashion Week Swim in sexy Miami Beach, Florida. No greater location can represent swim fashion better than MIA, after all sexy swimwear is Miami… As Mercedes-Benz Fashion Week Swim gets underway July 19 – 23 with a packed schedule of 32 designers showing their 2013 collections alongside the newest Mercedes-Benz …
On the celebrated Place Vendôme in Paris, the newest in Jewels is the world’s largest in bags – July 3rd 2012, Louis Vuitton launched their first boutique entirely dedicated to fine jewelry and timepieces at the prestigious Place Vendôme in Paris. To mark the occasion, Kirsten Dunst, Sofia Coppola and Catherine Deneuve came together as …
All eyes are on China’s new emerging luxury brands on the rise and making big names. Smart luxury PR move for Chinese luxury brands who focus on China’s culture. Why not, they have an insider advantage and the entire world is looking to China to lead the luxury market. So who is leading the pack …
No surprise that another buyer from the East has snagged an Italian fashion house. After all French-Italian luxury brand Cerruti was acquired by Hong Kong’s Trinity Ltd. in 2010. Which Gianfranco Ferré was bought by Dubai’s Paris Group a year later. However, when we think of Valentino we have to pause because Valentino is the …
For luxury brands online retail is still a topic of concern. The problem remains for online retail the experience among luxury brands simply lack the exclusivity. There are many online retail practices that luxury brands can provide. However, most have not learned how to improve upon the online retail experience to fit ultra luxury goods. …
This is what happens when you rush to embrace without building a strategic plan and approach. Yes, like not using luxury PR to engage and connect with the Chinese luxury audience. It appears that Chinese luxury consumers are reporting that top luxury brands are so last year as if (?) they would be caught …
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