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Luxury PR

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Why Luxury PR Is The Best Defense Against Luxury Counterfeit

  As the popularity of luxury brands grow so is the demand for luxury counterfeit products. Not taking the rise of fake imposters lightly luxury brands are fighting back to protect brand credibility. Luxury brands have always depended on exclusive consumer relationships to combat counterfeit demands. Now that more luxury brands are open to online …

Luxury Brand Social Media PRVCY Jeans Celebrity Placement Giveaway Contest

All the talk in Hollywood is about PRVCY Jeans which all started with a luxury brand social media campaign being endorsed by celebrities. The impact of luxury social media campaigns is the new luxury brand marketing appeal. Many luxury brands are focused on giveaway contests to attract a cult following of fans and followers. Omni …

The America’s Cup Club Lounges at The BAUERs

History and technology, tradition and innovation, progress and sustainability: Today’s Venice is a story of the old and the new, the ancient and modern. Just like the America’s Cup, the oldest trophy in international sport, that has a new, exciting, modern look. Embracing the ‘new’ America’s Cup is the evidence of this duality in Venice, …

Luxury Brand | Dior Taipei 101 Opening

  GRAND OPENING – Christian Dior Taipei 101 Tower Opening Event on March 24th 2012  Reaching 508 meters, the Taipei 101 was, for four years, the world’s tallest building. One of the most recognizable, too, thanks to its structure that recalls a pagoda roof. Inside: the boutique. In the windows, the most recent haute couture …