The best way to turn up brand awareness is to hold an event. However, the problem that most companies experience is that after the event or even leading up to the event they receive very little publicity exposure. In fact, many companies report spending more on the event than the return received for the investment. …
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Luxury Brand PR
Showing: 1 - 2 of 2 ArticlesLuxury Brand PR In The Fashion Show Front Row
Luxury brands have long used celebrity PR to encourage consumers to lust after their brands. For fashion PR the business of who is sitting front row is what draws media attention. Stars score big pay days to sit front row with perks of freebie clothes and accessories. The celebrity and the luxury brand both partner …
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