Luxury Brand Digital Marketing Portal
The world’s top luxury goods makers like Louis Vuitton, Canali, Jimmy Choo, among others, will be the biggest gainers if the government opens up single brand retail to 100% foreign direct investment. Currently, foreign companies can invest only up to 51% FDI in single brand retail firms, forcing them to tie-up and depend on …
LUXURY BRANDS ON THE RISE All luxury brands appearing in Interbrand’s report were able to increase their respective brand values by striking a delicate balance in 2011: They each leveraged their iconic status and simultaneously engaged new consumers in unique and relevant experiences. Corporations such as Louis Vuitton (#18), Gucci (#39), Hermès (#66), Cartier …
After leading Birks & Mayors Inc. for more than 15 years as President and Chief Executive Officer, Tom Andruskevich announced today his plans to resign from the Company in the spring of 2012 after a successor has been named. Mr. Andruskevich joined the Company in his current capacity in June 1996. In commenting on …
PPR Luxury Group announced August 18th, 2011, the appointment of Michele Sofisti as CEO of SOWIND Group. He will be seconded by Stefano Macaluso, Managing Director for Girard-Perregaux, and Massimo Macaluso, Managing Director for JeanRichard and the Manufacture, whos stay their current position. He will also continue to serve as Chief Executive Officer GUCCI …
No secret that Cartier is the leading luxury brand in China. Which the Asian luxury market growth presents an open opportunity for luxury brands to expand. Cartier seemingly gets it when it comes to brand recognition and identity focus. The established luxury brand is one of the world’s oldest luxury jewelers and watchmakers started in …
The word is out that Rolls-Royce is planning on targeting the younger generation of wealthy consumers. I must admit when I think of Rolls-Royce I don’t traditionally think of cool or even a younger wealthy driver for that matter. However, with the right strategic planning and approach the concept could be a favorable one. Rolls-Royce …
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