Could advertising hacks drive new business to win more luxury public relations clients? Right now is the very best time in history to be working in luxury public relations or luxury marketing. As the demand for luxury goods decline this is the perfect time for luxury PR and marketing professionals to jump into superhero action…solving …
Browse Tag For
Luxury Public Relations
Showing: 1 - 2 of 2 ArticlesIncreasing Luxury Brand Prices To Attract Ultra Rich
For luxury brands the value of an high-end offering is associated closely to the perception of worthiness. What a consumer is willing to pay is the value of their loyalty perception to the luxury brand. A connection that is more psychological and created by heritage purpose. For this very reason a luxury brand’s story is …
You must be logged in to post a comment.