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Luxury PR Campaigns

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SKII Limited Edition Holiday Collection #ChangeDestiny

SKII launches new Limited Edition Holiday Collection of Facial Treatment Essences and honor Priyanka Chopra and Olivia Palermo, inspirational women who have changed their destiny. Inspired by the brand’s global #ChangeDestiny campaign that challenges the belief that destiny is set at birth and celebrates women who have gone beyond limitations to pursue their dreams and shape their …

Mikimoto Explore The Original

Mikimoto digital campaign aims to change the world’s perception of pearls. The world-renowned jeweler known for pioneering the art and science of pearl culturing, in partnership with its Digital Agency of Record (AOR), Rokkan introduces a series of highly stylized films, “Explore The Original” in the United States with support through paid social. Mikimoto is recognized as the …

Best Luxury Holiday Digital Gift Guide Strategies

Luxury brands can increase revenue earnings immensely this holiday season! To benefit from creating a “Luxury Holiday Digital Gift Guide” luxury brands need to make sure they implement the “best strategies” to attract luxury shoppers. Luxury holiday digital gift guides are amazing for growing online revenue very fast.  Would you love to strengthen the digital media …

Best Luxury PR Campaigns: CIRCA and Ford

CIRCA, the leading international buyer of pre-owned jewelry, diamonds and watches recently partnered with Michael Jordan’s The Steak House N.Y.C. to share their expertise on scotches and watches with aspiring collectors. Photo credit CIRCA CIRCA Co-Founder Jeffrey Singer, an expert with more than 30 years of experience in the luxury jewelry industry, spoke about the top five most …