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Automotive Digital Marketing

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University of New Mexico 2017 Acura ILX #LiveInHighGear Campaign

University of New Mexico, undergraduate marketing students from the Anderson School of Management unveiled a new advertising campaign for the 2017 Acura ILX titled “Live Life in High Gear” #LiveInHighGear. The campaign is part of the Acura ILX Marketing Challenge, an industry-education partnership program sponsored by Acura and managed by EdVenture Partners. University of New Mexico …

How ELEAD1ONE Takes Automotive Digital Marketing To New Levels

ELEAD1ONE is considered the benchmark when it comes to automotive software or how luxury car dealerships can sell more luxury cars. They actually help dealers bridge the gap between sales, service, and marketing operations. The company’s automotive-only contact center, CRM, and service drive technologies are the foundations of their unique suite of products that drive its …