Luxury Brand Digital Marketing Portal
With a price tag of around $8 million dollars for only a 60 second spotlight the Lincoln brand is ready for a first ever Super Bowl commercial debut. Sharp to detail the luxury PR campaign is focused on targeting progressive luxury consumers. These are individuals who generally buy for self satisfaction over desire to flaunt …
Toyota’s entire lineup of 2013 model-year vehicles is expected to retain the greatest amount of its original value after the initial five years of ownership. The luxury brand with the same claim is Toyota’s more refined sibling, Lexus. Both Toyota and Lexus earned the Best Resale Value Awards’ highest honors – Best Resale Value: Brand …
BidSociety is a luxury automobile auction website operating in a disruptive, no-reserve, single participant-fee format. BidSociety membership is for individuals, not dealers or consortiums. Bid participants must be able to settle payment on purchases within 48 hours. Auction passes for a gorgeous, new tungsten pearl Lexus IS250 four-door sedan go on sale this Saturday, December …
Motor Trend named the Tesla Model S electric vehicle as their 2013 Car of the Year! It is the first time in Motor Trend’s 64-year history that the award has gone to a vehicle not powered by an internal combustion engine. “It drives like a sports car, eager and agile and instantly responsive,” wrote Angus MacKenzie, editor-at-large …
Generations of the Lexus LS have inspired an entire industry through visionary innovation, craftsmanship and design. And now the flagship not only has a new face, but has more than 3,000 new parts. The LS line-up also includes the first-ever LS F SPORT, and a marketing campaign to highlight the thrilling, exclusive lifestyle LS drivers …
Infiniti today announced JMPR Public Relations, Woodland Hills, Calif., as agency of record for its product and lifestyle communications efforts in the United States. JMPR will be responsible for media relations activities and provide strategic brand-building counsel as Infiniti continues to broaden its product line and presence in the competitive performance luxury automobile segment. JMPR …
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