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Luxury Marketing

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A Luxury Sector First LVMH Introduces “L’Institut des Métiers d’Excellence”1 #IME

“The LVMH “Institut des Métiers d’Excellence” underlines the key role of apprenticeships, supervisors and tutors in the transmission of the knowledge and development of savoir-faire. Our métiers are mastered over the long term: all employees within the Group are committed to the preservation and enrichment of its heritage, and are therefore proud to contribute to …

The Ritz-Carlton Improves Content Marketing With LinkedIn Channel Luxury Conversation

“Our objective is to share some of the learnings, thinking and knowledge that could add value and further educate the audience of business professionals that connect with us on LinkedIn,” said Ed French, chief sales and marketing officer of the luxury brand. “We are frequently asked for information about processes The Ritz-Carlton has used to become …

Super Luxury Brand Makeover To Attract Customers Craving To Buy Now #MosnarMedia

Can’t seem to find more customers to buy luxury products and services? Maybe it’s time to do a makeover tailored just for a luxury brand. Do you offer luxury goods, products, or services? Well, if so this super luxury brand makeover is ideal to solve your problems.  First, let’s analyze the real problem… Are you …

Luxury Brand PR Chivas Regal and Pininfarina Create Chivas 18 by Pininfarina

Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard – the world’s co-leader in wine and spirits.  Chivas Brothers is the global leader in luxury Scotch whisky and premium gin. With a history dating back to 1930, Pininfarina is based on values of creativity, experience and innovation without forgetting tradition. It …

Luxury Marketing Skinnygirl Cocktails Introduces The World To Meet The New Girls

Skinnygirl Cocktails is the groundbreaking, low-calorie cocktail line that has redefined the way women cocktail. What started with the Skinnygirl® Margarita from the mind of “Bethenny” talk show host, New York Times Bestselling Author, entrepreneur and cocktail “fixologist” Bethenny Frankel has turned into a cocktail phenomenon, offering innovative, low-calorie options for women who want it …

Luxury Marketing America’s Tallest Home $32 Million

Understanding luxury markets is what makes luxury marketing successful. Reading the signs that the luxury market is strong Chicago’s Trump International Hotel and Tower announces the launch of the top-floor penthouse apartment at $32 million. This property is America’s tallest home a luxury marketing selling point. Named for its billionaire developer-turned-political commentator Donald Trump, the mixed-use …