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Luxury PR Tips

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For Luxury Brands India Second Stop, Points To Make It Happen

The recent report ‘World Investment Prospects Survey 2009-2012’ has ranked India second in global foreign direct investments in 2010. Further, it says India will continue to remain among the top five attractive destinations for international investors from 2010-12. And even though the issue of allowing FDI in multi-brand retail is still being debated in the …

Five Ways To Recreate Life After Oscars 2011 PR Buzz

Did your luxury brand product or services make it on the red carpet or in the luxury gifting suites at the Oscars this year? If so you can still make good on your return of publicity exposure from the 2011 Academy Awards. Here is a quick rundown of how to achieve massive exposure and turn …

For Most Luxury Brands Is Social Media Failure Likely In 2011?

Ask any luxury brand about their marketing and promotions strategies for 2011 and social media will be on the top of the list. Finally and a long time coming in 2010 luxury brands started to recognize the importance of having an online identity. We saw many major luxury brands open commerce sites and start to …

What and Who Is Hot Targeting Black Spending $1 Trillion Dollars Buying Power

Nope, that was certainly not a misprint and by 2011 black spending power will total $1 Trillion dollars. To get an exact caption of what to expect according to Selig Center for Economic Growth at the University of Georgia’s Terry College of Business “African-American buying power is expected to reach $1.1 trillion by 2011.” To …