Luxury Brand Digital Marketing Portal
By all means luxury is a perception and we can all agree that the experience is what makes luxury luxurious. So, exactly what does it take to create a luxury brand experience? To the point where the end buyer is buying into the luxury brand experience and high price tags simply don’t matter.If you were …
Whenever I talk to luxury brands, the very first thing they express to me is that they want to generate more revenue. Typically, by the time brands seek professional help it’s practically a do or die and sink or sail situation. If only they would work with an professional on luxury public relations and marketing …
Luxury brands, professionals, and consumers are getting super excited! Now they can have all the best luxury brand news and business readily available on the go. After months of reorganizing Mosnar Media has a new focus and it could not come at a better time. When luxury brands need to understand what is relevant news …
With organic revenue growth of 4% in the third quarter, the trend remains comparable to that recorded in the first half of the year. An improved growth rate in Europe and the United States during the quarter compensated for the slowdown observed in Asia. LVMH Moët Hennessy Louis Vuitton photo credit LVMH Moët Hennessy Louis Vuitton …
In addition to identifying the top 100 most valuable brands, this year’s Best Global Brands report also examines three pivotal ages in brand history that have reshaped business for the better: the Age of Identity, the Age of Value, and the Age of Experience. Interbrand contends that a new, emerging era is upon the global …
If WhatsApp sold ads they would be the most wanted ads demanded by luxury brands ever. However, they don’t sell ad space and even confess that they hate the practice of advertising. So, you have to ask why are many luxury brands excited to use WhatsApp as a promotional tool? After all luxury is considered …
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