Tuesday March 15, 2011, 11:50 AM – Official statement by Yves Carcelle, Chairman and CEO of Louis Vuitton: “Louis Vuitton has been present in Japan for over thirty years and our hearts are with the Japanese people in these hard times. We are greatly saddened by this tragedy and we express ours sinceres condolences.” LVMH …
Luxury PR
Showing: 187 - 192 of 229 ArticlesFive Ways To Recreate Life After Oscars 2011 PR Buzz
Did your luxury brand product or services make it on the red carpet or in the luxury gifting suites at the Oscars this year? If so you can still make good on your return of publicity exposure from the 2011 Academy Awards. Here is a quick rundown of how to achieve massive exposure and turn …
At The Last Moment How To Score Luxury Valentine’s Day Sales
Once again it is Valentine’s Day and it seems like this day sneaks up every year. Can you still score some big profits if you missed promoting Valentine’s Day this late in the game? Of course you can! Now is the time to capture the impetuous luxury consumer who is likely wanting to spare no …
The Haute Couture As Experimental Field
The Haute Couture has continued to shrunk. But, Maisons’ like Dior and Chanel proceeds their work in the ateliers under the roof, because, the Haute Couture as experimental field for marketing-tools is unpayable. New designers are coming through and new markets were accessible. Sidney Toledano, Dior’s chief executive – “This is not a question of …
Early Luxury PR Roundup: Scarlett Johansson Moët Sexy, Posh Brands Profit, and Milan Menswear Week Hot
Luxury brands are off to a great start this week and buzz is sparking up every where. On the luxury front the scene this week starting out early is sexy, rosy, and hot. Now that is a great combination and comeback for the luxury industry. Looks like all predictions for 2011 being the year of …
Is That A Blog Or Luxury Media Publication?
If you still do not have a Blog for your luxury brand after reading this you might want to start rethinking taking Blogs seriously. A Blog is another avenue for publishing and the Internet is certainly the most cost effective solution to deliver a luxury brand message via a Blog publication. Content will forever be …
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