Luxury Brand Digital Marketing Portal
Social media is a major concentration of luxury brands. One specific target audience is a desired attraction because of their lifestyle. Luxury brands are very interested in connecting with young and wealthy individuals using social media networking. Which one savvy New York start up is focused on leveraging the gap for luxury brands to engage …
The traditional magazine as we knew it, is officially dead. No sadness from us that way of thinking was much outdated and too much fluff used to promote luxury brands. New media is very different so no surprise luxury lifestyle magazines are becoming very popular. Which is why smart luxury marketers need to leverage this …
Everyone in the luxury industry understands that China now stands for luxury. Which is why the demand to target the Chinese luxury market is essential for sustainability and growth. A recent hotspot for capturing the most desired target audience is China’s online retailers which is also causing major controversy. According to China Daily, China’s online …
For luxury brands the start of a new season is the ultimate time to generate publicity buzz. When it comes to high-end luxury the perception of the brand’s message is the key element. So how do you standout in the crowd among spring and summer campaigns of LookBooks? To understand the value of a LookBook …
In 2012 the luxury industry is going to be bigger than big. We saw a tremendous comeback in 2011 and now that luxury consumers are not shy about spending again things will pick up even more. For luxury PR and marketing there will be some major changes in 2012 and I want to give you …
With the recent excitement of luxury brand IPOs more experts are predicting luxury stocks to rise. Citigroup has prepared a list of luxury stocks around the world projected to rise even higher. No doubt that the luxury industry is moving in the right direction. We at MosnarCommunications.com were talking luxury PR when all others jumped …
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