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Luxury

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Kardashian Sister Kendall Jenner Luxury PR Star Beverly Center 2012 Campaign Fashion’s Night Out

Please take notes reality hopefuls, housewives, and all other publicity attention seekers. Looks like someone from the reality world is finally following in the successful footsteps of Bethenny Frankel. A younger Kardashian sister Kendall Jenner is the new luxury PR face of Beverly Center 2012 Campaign for  Fashion’s Night Out! Smart luxury PR move Kendall…. …

Renault Plans Luxury Brand Initiale Paris

In two phases Renault will launch its luxury brand  Initiale Paris… Renault currently uses the name Initiale for a trim level that indicates a well-equipped range-topping model from Renault’s lineup. Concept Initial was also the name of a concept car from 1995 which previewed a lozenge-badged flagship sedan. In May Tavares also announced that Renault …

Louis Vuitton Haute Joaillerie Place Vendôme

On the celebrated Place Vendôme in Paris, the newest in Jewels is the world’s largest in bags – July 3rd 2012, Louis Vuitton launched their first boutique entirely dedicated to fine jewelry and timepieces at the prestigious Place Vendôme in Paris. To mark the occasion, Kirsten Dunst, Sofia Coppola and Catherine Deneuve came together as …

The Luxury Brand Online Retail Experience

For luxury brands online retail is still a topic of concern. The problem remains for online retail the experience among luxury brands simply lack the exclusivity. There are many online retail practices that luxury brands can provide. However, most have not learned how to improve upon the online retail experience to fit ultra luxury goods. …

Luxury Brands Have New Merchant Exchange To Engage Wealthy Millennials

Social media is a major concentration of luxury brands. One specific target audience is a desired attraction because of their lifestyle. Luxury brands are very interested in connecting with young and wealthy individuals using social media networking. Which one savvy New York start up is focused on leveraging the gap for luxury brands to engage …