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Why Luxury Brands Should Avoid Influencer Social Media

Luxury brands are quickly looking to “influencer social media” as the sole solution to generate more digital revenue online. Sorry to report “social media” is not the largest influencer platform to reach consumers looking to buy online. Don’t get me wrong, social media is still very important when it comes to luxury marketing engagement. However, …

Best Compliance Practices Influencer Digital Marketing Tips

Influencer digital marketing is the new black or greenery hue and this year it’s all about digital promotions. To make sure that you are in full “compliance” make sure to follow our best practices. Luxury brands will be seeking collaboration relationships to enhance their digital presence in hopes of driving more revenue. It will be important …