Luxury Brand Digital Marketing Portal
Should luxury brands care how target audiences acquire their money? Would it be a smart luxury PR move to be selective even when it comes to target audiences? Exclusivity has always been the origin for many luxury brands. However, coming off the luxury brand economic recession many are rushing to every market that ultra wealthy consumers …
There is a new crave in the ultra luxury motors market. An unlikely fit for in the SUV market is the luxury car brand. Could this mean that luxury car brands are targeting soccer moms? Well, it appears that it is so and major luxury brands are jumping into the ultra luxury SUV market. Luxury …
Traditionally, luxury brands have always had a reputation for being very exclusive. However, as the popularity of online engagement continues to grow so has the demand for inquires. The search for more information on luxury brands has advanced to be Googled for decision making. Hence the reason why more luxury brands are understanding the importance …
For luxury brands the start of a new season is the ultimate time to generate publicity buzz. When it comes to high-end luxury the perception of the brand’s message is the key element. So how do you standout in the crowd among spring and summer campaigns of LookBooks? To understand the value of a LookBook …
Maybach was able to capture ultra luxury car buyers and had a love affair among some big name clients. So now that Maybach will enter the world of classic ultra luxury cars never to produce more. Which ultra luxury car brand will claim the alternative position to replace Maybach? Well, no shame in Bentley’s game …
In 2012 the luxury industry is going to be bigger than big. We saw a tremendous comeback in 2011 and now that luxury consumers are not shy about spending again things will pick up even more. For luxury PR and marketing there will be some major changes in 2012 and I want to give you …
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