Everyone in the luxury industry understands that China now stands for luxury. Which is why the demand to target the Chinese luxury market is essential for sustainability and growth. A recent hotspot for capturing the most desired target audience is China’s online retailers which is also causing major controversy. According to China Daily, China’s online …
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Showing: 175 - 180 of 183 ArticlesThe Race To Create The Ultra Luxury SUV
There is a new crave in the ultra luxury motors market. An unlikely fit for in the SUV market is the luxury car brand. Could this mean that luxury car brands are targeting soccer moms? Well, it appears that it is so and major luxury brands are jumping into the ultra luxury SUV market. Luxury …
Luxury Brand PR In The Fashion Show Front Row
Luxury brands have long used celebrity PR to encourage consumers to lust after their brands. For fashion PR the business of who is sitting front row is what draws media attention. Stars score big pay days to sit front row with perks of freebie clothes and accessories. The celebrity and the luxury brand both partner …
Luxury Brands Who Attract Consumers To Search Online
Traditionally, luxury brands have always had a reputation for being very exclusive. However, as the popularity of online engagement continues to grow so has the demand for inquires. The search for more information on luxury brands has advanced to be Googled for decision making. Hence the reason why more luxury brands are understanding the importance …
Five Steps For Launching Luxury LookBook Spring Summer Campaigns
For luxury brands the start of a new season is the ultimate time to generate publicity buzz. When it comes to high-end luxury the perception of the brand’s message is the key element. So how do you standout in the crowd among spring and summer campaigns of LookBooks? To understand the value of a LookBook …
Celebrate The Life Of Whitney Houston Goodbye Our Sweet Songstress Diva
Whitney Houston 1963 – 2012 MosnarCommunications.com has always been very proud to serve as a positive media platform for Whitney Houston! We have always loved and adored Whitney and will continue to do so forever. When Arista dished out $100 million dollars to Whitney for six new albums to also include royalties. We projected a …
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