Browse Tag For

Luxury PR

Showing: 1 - 6 of 12 Articles

Why Luxury Brands Need Luxury PR Media Now #Luxury

For luxury brands the art of exclusivity creates a strong demand appeal for their luxury goods. The attraction of limited editions and exclusive V.I.P offerings is the thriving pinnacle point for the world of luxurious offerings. Generally, how luxury brands elect to communicate with the public also involves using exclusive targeting. Whereas, public relations for …

Luxury PR Aisle 8

Photo credit Aisle 8 Lauren Stevenson and Virginia Norris have launched Aisle 8, the hot new PR agency on the block. Already has an impressive list of clients including Nowness, VeryExclusive.co.uk, STYLEBOP.com, Covetique.com, and One for the Boys. Aisle 8 approach will be to offer their target audience of UK and global consumers assistance to …

Luxury PR The Ritz-Carlton Tumblr Review

Do you have a Tumblr account for your luxury brand? Well, The Ritz-Carlton Hotel Company, L.L.C. recognized that Tumblr will provide a unique approach to their social media channel for long form storytelling, bringing their number of branded social media channels to a total of twelve. The Ritz-Carlton of Tumblr … Taking a journalistic approach to content, this Tumblr page takes consumers …

How Luxury Retailers Can Get Showrooming Consumers To Buy In Store

For luxury retailers getting high net-worth consumers to buy in-store is a major problem. As the comforts of online luxury shopping demand grows more consumers are making their purchases online over inside retail stores these days. No big deal right? Well, many luxury brands don’t offer the same luxury goods and products online that they …

Luxury PR The Women’s Luxury Guild Adds Boardroom Diversity

The Women’s Luxury Guild has put in place programs and incentives for luxury corporations and executives all designed to provide helpful integration to empower and educate female employees and luxury industry entrepreneurs. Events and programs which are significant to demographics accounted for within the guild are centered on pertinent awareness building such as fashion weeks …