Luxury goods are still in hot demand for the super wealthy Chinese consumers and social influencing Millennials. Which smart luxury brands should pay very close attention to targeting and attracting Chinese consumers and Millennials for continued growth in the marketplace. Selling luxury goods online is the hottest demand and growing in many sectors. These is strongly…
Are you just starting out trying to sell luxury goods from scratch? Please don’t get discouraged about the luxury marketplace. Well, you may feel like that’s easier said than done “when top luxury brands and retailers are suffering, right?” The bad news is that luxury brands are failing horribly at luxury marketing. Not all bad,…
Businessoffashion.com revealed that Burberry Group Plc said earnings this year will be at the low end of analysts’ estimates as the UK’s largest luxury-goods maker struggles to cope with ebbing demand in Hong Kong and Europe. Wholesale revenue will drop about 10 percent in the first half of this year, the London-based company said Thursday, sending its…
We are super excited to finally announce something that will change the way luxury PR media is going to be delivered to the world. Last year our focus at MosnarCommunications.com was to build the best luxury PR media platform that would inform and educate high net worth consumers about top luxury brands around the world.…
By now you have likely already heard about how powerful Periscope is (the place to explore the world through someone else’s eyes!) for brands. What you may not be understanding fully are the enormous benefits of using Periscope as a luxury branding marketing strategy for selling more luxury goods, products, and services can offer. Okay, now…
photo credit Jimmy Choo Affiliate marketing should be on every luxury brand radar today. When it comes to this amazing digital PR concept it’s one of the best ways to grow and sustain a luxury brand. Many luxury brands think that because they are established with heritage they simply don’t need to implement affiliate marketing ever.…
